Ami

Ami F/W 2011

I'm always excited when I hear about new brands coming out of France. With all the attention currently on Italian or Anglo-italian menswear its good to see that the French still have it. I was first alerted to parisian brand Ami through menswear site dieworkwear and was instantly taken by the look and styling of the brand. As a fan of A.p.c and Kitsune I think Ami continues what the french do best which is chic, sophisticated, causal wear but with a bit of luxury.